Variety is a leading publication covering film, television, theater and technology. Deliverables included print and digital marketing materials, social content, event signage, and pitch decks.
HITMAKERS
Variety
An invite-only brunch in Los Angeles honoring the most influential music creators and artists. Inspired by the Soho House ambiance, the visual identity reflected a tropical and elevated theme to welcome the artists’ achievements. The warm tones provided a backdrop for the fresh greenery on site while the palm tree motif gave movement to all the static pieces.
TYPE
Visual Identity
Event Design
CREATORS FEST
Variety
A one-day summit exploring how business models are shifting to reward those responsible for making their own content. Inspired by the digital influence of these creators’ platforms, the event graphics incorporated a digital interface that worked as building blocks to showcase different elements. The bold colors kept the visual identity youthful and translated across print and digital assets.
TYPE
Visual Identity
Social Graphics
VISIONARIES DINNER
Variety | Spotify
The industry’s leading innovators featured in Variety’s Digital Marketing Impact Report were welcomed at NeueHouse’s rooftop for an special dinner celebrating their accomplishments.
TYPE
Visual Identity
Event Design